How Do I Start Investing In NFTs?

Josiah Nang-Bayi, MD
10 Min Read

NFTs (non-fungible tokens) have exploded in popularity recently as a new way to buy, sell, and invest in digital assets. NFTs represent ownership of unique digital items like artwork, collectibles, and more. While the NFT market can seem complex and fast-paced at first, this guide will summarise and simplify the steps to investing NFTs.

Step 1: Set up a crypto wallet

The first step is to set up a digital wallet that supports NFTs, like MetaMask or Coinbase Wallet. This will allow you to securely store NFTs and cryptocurrencies needed for transactions. Make sure to keep your password and recovery phrase safe.

Step 2: Get some cryptocurrency

You’ll need some cryptocurrency like Ethereum, FLOW, Solana ad BNB to power NFT transactions. You can purchase ETH from a crypto exchange like Coinbase or Binance. Start with a small amount while you are learning.

Step 3: Join an NFT marketplace

Browse NFT marketplaces like OpenSea, Rarible, NBA Topshot or Foundation and create an account. This allows you to view NFT collections and make purchases. Connect your wallet to start buying, selling and bidding.

Step 4: Start small

Look for affordable starter NFTs to help you learn. Join Discord communities to connect with projects. Start amassing knowledge before making big investments.

Step 5: Research and find projects

Once you have some experience, research NFT projects that seem promising and have active communities. Look for real-world utility, roadmaps and reputable founders.

Step 6: Purchase your first NFT

When you find an NFT you want, purchase it through the marketplace by bidding or buying it outright. Complete the transaction through your connected wallet.

Step 7: Learn about security

As your investment grows, make sure you enable two-factor authentication and backups. Hardware wallets provide enhanced security for larger investments.

Following these steps will get you started investing in NFTs safely. Take time to learn about the market, valuations and technology before risking significant capital.

What Are NFTs?

NFT stands for non-fungible token. Unlike cryptocurrencies like Bitcoin or Ethereum, NFTs are unique digital assets that represent ownership of something specific. An NFT can be associated with digital files like art, music, videos, or even real-world assets.

Each NFT is unique and not interchangeable like cryptocurrencies. They run on blockchain technology that validates the ownership and scarcity of each item. This allows digital creators to turn their works into verifiable assets that can be bought, sold, or collected.

Some key traits of NFTs:

Unique – Each token contains distinctive identifying information that makes it impossible to swap like-for-like.

Indivisible – An NFT cannot be divided into smaller parts.

Indestructible – Stored on blockchains, NFTs cannot be destroyed or deleted.

Verifiable – Ownership and validity can be publicly verified on the blockchain.

So in summary, NFTs transform digital works into unique verifiable assets that enable new markets for digital ownership and trading.

Why Do NFTs Have Value?

You’re probably wondering why some NFTs sell for millions while others go for a few dollars. Like any market, NFT values are driven by demand, scarcity, and perception of value. Let’s break it down:

Demand – Popularity and desirability play a huge role. NFTs from influencers, famous artists, or significant moments can command prices far beyond their file size.

Scarcity – NFTs are minted in limited quantities. The lower the supply, the higher the value if demand is high.

Perceived value – Subjective factors like cultural significance and artwork quality influence how much someone is willing to pay.

Utility – Some NFTs unlock access, ownership rights, or privileges that increase their underlying value.

Speculation – Expected future increase in demand can raise prices.

Basically, an NFT’s value is whatever someone else is willing to pay for it. While still speculative, the market is maturing and starting to better reflect core value drivers.

How to Buy and Sell NFTs

Now that you know what NFTs are and why they have value, let’s get into the mechanics of actually buying and selling them.

Getting Set Up

To buy NFTs you’ll need:

A crypto wallet – Stores NFTs and cryptocurrency. Popular options are Metamask, Trust Wallet Sollet, and Coinbase Wallet.

Cryptocurrency – Most NFTs are purchased with Ethereum (ETH) and some other currencies like FLOW, BNB and Solana, so you’ll need some to fund your wallet.

NFT Marketplace account – Create an account on marketplaces like OpenSea, Rarible, or LooksRare to browse and buy NFTs.

Once you’re set up, connecting your crypto wallet to your marketplace account allows you to seamlessly make purchases and transfers.

Buying NFTs

Now the exciting part, buying your first NFT! Here’s the process:

– Browse marketplaces to find interesting projects and collections.

– Do your research on creators, communities, floor prices, and trends.

– Place a bid or buy at the set price (“mint price” for new mints).

– Complete purchase by approving transaction in your wallet.

– Your new NFT will show in your connected wallet and on your profile.

Selling NFTs

If you want to sell an NFT from your collection:

– List the NFT on a marketplace and set a sale price and terms.

– Buyers can browse and purchase it directly.

– You complete the transaction by approving it in your wallet.

– The NFT transfers to the buyer’s wallet and you receive payment in crypto.

Some tips for selling: analyze comparable sales, optimize listing details, promote on social media, and consider auctions. Patience and realistic pricing are key.

Best Practices for Investing in NFTs

As with any new investment, entering the NFT market comes with some risks. These tips can help you invest wisely and avoid some pitfalls:

Research thoroughly – Evaluate creators, communities, and blockchain data to find quality projects with long-term potential.

Start small – Begin with affordable purchases to build knowledge before making huge investments.

Diversify – Collect across multiple projects and NFT types like art, collectibles, metaverse, etc.

Hold long-term – The NFT market is volatile, so don’t panic sell. Quality assets build value over time.

Don’t overpay – Bid based on realistic valuation and trends, not hype or emotions.

Beware scams – Sadly these happen, so verify authenticity and be skeptical of “too good to be true” deals.

Manage taxes – NFT profits may be taxable, so keep good records of your activity.

Protect your NFTs – Make sure you have proper backups and security for your assets.

By doing your homework, investing wisely, and thinking long-term, you can build an NFT portfolio that stands the test of time.

what are nfts

How to Keep Your NFTs Safe

Owning valuable digital assets requires proper security precautions. Here are some tips for keeping your NFTs protected:

– Carefully manage wallet and marketplace account keys and passwords. Never share private keys.

– Use a hardware wallet like Ledger or Trezor for added security, especially for more valuable NFTs.

– Enable two-factor authentication on your accounts for added protection.

– Be extremely cautious of fake websites, links, and scammers trying to steal wallet info or NFTs.

– Distribute copies of keys or passphrases to trusted contacts or advisors.

– Back up your NFT data and purchase confirmation details in case you need to verify ownership.

– Consider NFT insurance in case of theft or loss.

– Routinely check your NFT holdings and be on alert for any unauthorized transfers.

– Be diligent about device security, malware protection, and avoiding phishing.

Like your real-world valuables, take precautions to keep your NFT assets locked down tight. With the right hardware, software, backups, and vigilance you can securely enjoy your digital treasures.


As NFT adoption grows in 2024, more opportunities will arise in this disruptive new market for digital ownership. Armed with the basics of what NFTs are, why they hold value, and how to invest wisely, you’re ready to explore with confidence.

The key is to do your research, start slow, diversify, and have fun collecting art and culture that resonates with you. Stay risk-aware and long-term focused to become a savvy NFT investor this year and beyond. The future looks bright and blockchain-based for this emerging new asset. Ready your wallet and let your NFT journey begin!

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Josiah Nang-Bayi, MD is a medical doctor by profession, an author, a financial literacy and digital assets enthusiast, an entrepreneur and a growing philanthropist.
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